My suggestion for writing the content is to use “preferred freelancers”.  I reached out to Pros or Level 2 Content Writers with a few hundred 5 star reviews or more on Fiver and located only in the US and Canada. I  asked them to price some packages

1) 6 pages – 5 landing pages plus homepage
2) 11 pages – 10 landing pages plus homepage
3) 16 pages – 15 landing pages plus homepage
4) 21 pages – 20 landing pages plus homepage
5) 31 pages – 30 landing pages plus homepage

This is what I asked them

“My name is Cory and I work for a digital marketing company that focuses on SEO content writing that gets business high raking on SERP. We are looking to have our own/freelance writers. First question is, would you be interested in that type of relationship? And second, pricing. Could you please give me prices based on a few of the packages we offer now:

All pages are 400–500 words with a primary keyword focus (e.g. bathroom renovation companies”) and 6-9 related keywords written within the content. All content is also GEO Targeted to a specific location (e.g. Buffalo, NY). We also write optimized content for our client’s homepage.”

Here are some of the responses

• Your six-page package would fall under my premium gig, which is $300 for up to 2,000 words. I can reduce that to $250. Your 11-page package would cost $450, your 16-page package would cost $650, your 21-page package would cost $800, and your 31-page package would cost $1100.
• Hi there! Thanks so much for reaching out. I would love to help you with your project. My prices are $50 for 500 words of content. For packages of three or more articles, I offer a bulk discount of 5%. So the prices would be 1) $285 2) $523 3)$760 4)$1,028 5) $1,473. Let me know if you have any other questions! Thanks!
• I would definitely be interested in working with you on this type of content. Without looking at examples, just considering the word count, I’d typically charge between $40-$45 for 400-500 words. Based on your packaging, I’d likely offer a deal for the bulk work. Just estimating I think pricing on your specific packages would look something like this:
  1. 6 pages – $210
  2. 11 pages – $385
  3. 16 pages – $480
  4. 21 pages – $525
  5. 31 pages – $620

• Hi Cory,

  Thank you for reaching out to me. I will be happy to join your team as a freelance/full-time writer.

  Here are my prices for the packages your offer:

  1) 6 pages – 5 landing pages plus homepage – $450
  2) 11 pages – 10 landing pages plus homepage – $825
  3) 16 pages – 15 landing pages plus homepage – $1,200
  4) 21 pages – 20 landing pages plus homepage – $1,575
  5) 31 pages – 30 landing pages plus homepage – $2,325

• Hello Cory,
  I would be happy to help with your marketing venture.

  My pricing is based on word count, so each page that’s 400-500 words will cost $15.

  Here’s the pricing based on each package:
  1) 6 pages – $90
  2) 11 pages – $165
  3) 16 pages – $240
  4) 21 pages – $315
  5) 31 pages – $465

The process would go like this (very similar to now).

Here is the personnel that would be involved:

• OC – Optimization Coordinator (Dallas, my bookkeeper and personal assistant would be a perfect fit, and she is looking for more hours ($25/hr)). She only charges me for the time spent, and she is completely trustworthy and capable.
• PCR – Preferred Content writer on Fiverr

Process/Steps (e.g. 6 primary focus pages)

1. After sale is completed, the OC sends the completed questionnaire to PCR for the 6 best keywords and the pages titles.
2. OC get keywords and titles approved from client
3. OC send approved titles to same PCR for content writing
4. OC sends the 6 Primary Content pages to the client for approval. The client will understand that these pages will be used to GEO Target to all the locations agreed to in the Sale (e.g. 100 locations)

I asked the Fiverr freelancers how long it will take for them to write the content and their responses varied but were similar:

6 pages (5 landing pages plus homepage):
Keyword Research and Selection: 1-2 days
Title Preparation and Submission for Approval: 1 day
Writing (assuming no revisions on titles): 3-4 days
Total estimated turnaround: 5-7 days

11 pages (10 landing pages plus homepage):
Keyword Research and Selection: 2-3 days
Title Preparation and Submission for Approval: 2 days
Writing (assuming no revisions on titles): 6-7 days
Total estimated turnaround: 10-12 days

16 pages (15 landing pages plus homepage):
Keyword Research and Selection: 3-4 days
Title Preparation and Submission for Approval: 3 days
Writing (assuming no revisions on titles): 8-10 days
Total estimated turnaround: 14-17 days

21 pages (20 landing pages plus homepage):
Keyword Research and Selection: 4-5 days
Title Preparation and Submission for Approval: 4 days
Writing (assuming no revisions on titles): 10-13 days
Total estimated turnaround: 18-22 days

31 pages (30 landing pages plus homepage):
Keyword Research and Selection: 6-7 days
Title Preparation and Submission for Approval: 6 days
Writing (assuming no revisions on titles): 15-20 days
Total estimated turnaround: 27-33 days